PR INDUSTRY GOLD FOR HOLDSWORTH ASSOCIATES
Extensive broadcast, online and print media coverage for ‘Growing Big Gorillas’, the Cambridge Enterprise Conference, has won gold for Holdsworth Associates in the East Anglia CIPR PRide Award 2008 for Best Use of Media Relations.
Judges at the Chartered Institute of Public Relations said: "It's not easy to promote a conference, which is why this imaginative entry stands out in its category. The conference theme, 'Growing Big Gorillas', is a good indication of why this is a winner. It grabs the attention, resonated with the target technology community, and resulted in a beautifully planned campaign full of surprises and new angles."
We provide public relations and corporate communications services.
After many years of experience working within the ICT and life science sectors, both in-house and within an agency environment, it became apparent to founder Rachel Holdsworth that there was a niche in the region for a PR consultancy offering London quality PR support, with local knowledge and strong technical understanding and capability. Holdsworth Associates was established to fulfil these criteria and has international and regional clients across the high tech, life science, business-to-business and not-for-profit sectors.
While PR is an ongoing activity and a core competence of the agency, clients also need supporting services; on a project basis, for example: marketing strategy, event management, web design, print design and photography. These services are needed for short-term projects and it is important to select the right combination of services for each client. To meet this need, the agency works with associates, the best in their field and chosen on a project-by-project basis. In this way the client is given the highest level of service without paying the overheads associated with a full-service agency and still has a single point of contact for the work.
