‘Selling-in’ is rarely a popular task in public relations, but with a concise approach, it can be much more beneficial experience for both the PR and journalist.

‘Selling-in’ is rarely a popular task in public relations, but with a concise approach, it can be much more beneficial experience for both the PR and journalist.
Never work with children or animals, so the advice goes. This past month, we’ve done both and had a great time! Here’s a peek behind the past few weeks at Holdsworth Associates PR.
Many of our clients come to us at the very start of their journey. Here are a few such success stories from the past few weeks.
Targeted media coverage? Product launches? Delivering the biggest agri-tech event of the year? In little over a week, we’re proud to have supported clients in achieving all of this!
This week the Science and Media Centre gathered journalists, doctors and scientists – as well as a few media officers and communicators – in a room to try and improve understanding of each other’s roles…